// About Us

The FamilyStory

Tasheed Carr, Founder of The Born Leader Family Way, professional studio portrait
Tasheed Carr
// Meet The Founder

TasheedCarr

A former D1 athlete with a deep understanding of what it takes to excel, Tasheed Carr has dedicated over a decade of his life to empowering the youth of Philadelphia. With an academic background in Sociology and Psychology, he brings a unique perspective to coaching -- understanding that athletic excellence and personal growth are inseparable.

His journey from the courts of competitive college basketball to the community centers of Philadelphia drives his passion for building leaders. Through the Born Leader Family, Tasheed has created a platform where young athletes don't just improve their game -- they discover their potential as leaders, scholars, and role models.

"The hard work, dedication and focus that it takes to be better at sports is the same as life."

Experience10+ Years
BackgroundD1 Athlete
EducationSociology / Psychology
FocusYouth Leadership
// Meet The Partner

KhadijaBowens

Born and raised in North Philadelphia, Khadija started playing basketball at age 7 and fell in love with the game. After earning numerous awards throughout high school at University City, she received a full athletic scholarship to Temple University. Her college journey taught her a powerful lesson: it's "BIGGER than Basketball."

In April 2010, the murder of her brother Jamal rocked her world. When she returned to Philly after years in Florida, she vowed to serve her community and mentor youth. Since then, Khadija has started her own clothing brand, founded a non-profit organization, and organized numerous charity events focused on giving back and creating meaningful impact.

As an ovarian cancer survivor, her resilience has only deepened her belief in the power of community, support, and access to resources. With over 20 years of experience developing young people on and off the court, her work is shaped by lived experience.

"Motivate, Inspire, Empower, Pay It Forward."

Experience20+ Years
BackgroundD1 Athlete
EducationCriminal Justice
FocusYouth Development
Khadija Bowens, Partner at The Born Leader Family Way
Khadija Bowens
// Our Mission

Building Leaders, Not Just Athletes

The Born Leader Family Way exists to bridge the gap between athletics and life. We believe that every young person carries within them the potential for greatness -- and that the discipline, resilience, and teamwork learned through basketball are the same skills that create leaders in every arena of life.

Our mission is simple: use the universal language of sports to inspire education, foster mentorship, and build a family of leaders who uplift their communities. From the blacktop to the boardroom, we are creating a legacy of excellence.

PROGRESS
INTEGRITY
MOTIVATE
INSPIRE
CREATE
LOVE
01

EDUCATE

Academic excellence as the foundation. We mentor young minds to excel in school and pursue higher education.

02

EMPOWER

Through basketball, mentorship, and community, we give youth the tools and confidence to lead.

03

ELEVATE

We raise the standard -- for our athletes, our families, and our communities. Excellence is the expectation.

// Our Partners

Powered By BLF

We are proud to work with organizations and individuals who share our vision for youth empowerment.

Community Partners
Youth Athletic Leagues
Local Schools
City of Philadelphia